Mitron, Roposo, and Bolo Indya: India’s Answer To TikTok
New platforms are mushrooming in India in competition to replace their Chinese counterparts, after PM Narendra Modi’s ‘vocal for local’ pitch in his last address to the nation. The initiative has attracted several startups to game up and provide the Indian audience with the localised versions of popular apps such as TikTok, Zoom, and others. The three new platforms, i.e. Mitron, Bolo Indya, and Roposo are the competitors of TikTok.
Bolo Indya is a Mumbai based startup that comes with the tagline ‘short knowledge videos sharing platform in vernacular Languages,’ hence making it popular as Infotainment. It is founded by Tanmai Paul and Varun Saxena.Bolo Indya is a user-generated content platform, which enables users to create two-minute videos. Currently, the platform offers content to be published in eight Indian languages. Within seven months it has reached one lakh monthly users and it is only available on Android Play Store.Mitron is developed indigenously by IIT Roorkee student Shivank Agarwal. It is currently available only on Google Play Store but the app has already been downloaded by five million users. It a replica of the Chinese internet sensation, TikTok in terms of creating and sharing videos, which makes it easier to use and help attract more visitors.
Whereas Roposo is not new,. It has been on both Google Play Store and App store for five years now. It was developed by three IIT Delhi Alumni — Mayank Bhangadia, Avinash Saxena, and Kaushal Shubhank. The platform allows to create, share videos and photos